Barnes and Noble Press vs Lulu
February 06, 2026 | Author: Laura Candler
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Barnes & Noble Press (formerly NOOK Press) is B&N's self-publishing platform, which allows to sell books to Nook e-readers and app users, as well as print versions in B&N bookstores in the United States. The latter option is more attractive, as the Nook e-reader platform is no longer very popular. B&N Press is available to authors in only a dozen countries and is slow to review books. Authors receive 70% royalties on e-book sales, regardless of the book's price, and 55% of the retail price of a printed book after printing costs. There is a minimum retail price, depending on the length of the printed book, the color options chosen and the cover type. Barnes & Noble (for a fee) promotes books through its extensive mailing list and runs special sales and promotions.
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Lulu pioneered the self-publishing industry and paved the way for people around the world to publish books and bring them to market, while allowing authors to retain full control of their work. Operating a global network, Lulu provides worldwide distribution so that authors can reach readers just about anywhere via print, e-readers and tablet devices. As the leading independent self-publishing company, Lulu has enabled people in more than 225 countries and territories to self-publish nearly two million publications, including 1.5 million books.
Barnes and Noble Press vs Lulu in our news:
2018. Barnes and Noble Press added new author tools
Barnes and Noble Press (formerly Nook Press) introduced several new features for its self-publishing platform. You can now schedule eBook price adjustments in advance and track trends with a new 30-day overview graph. If you want to make a hardcover or paperback version of your book available in all Barnes and Noble bookstores in the United States, their self-publishing service is the best option. Authors can also have their digital edition sold in the online store, allowing all readers to purchase the eBook version. Additionally, they have increased royalties and enhanced the print/eBook creation process.
2013. Nook rebrands and refreshed its self-publishing platform
Barnes & Noble has rebranded its self-publishing platform PubIt! as Nook Press and introduced several new features aimed at making self-publishing quicker and simpler. The company seeks to compete with Amazon Kindle Direct Publishing and other self-publishing tools. The main new feature is a tool that enables authors to write, format, edit and preview ebooks directly within a web-based platform. Additionally, there is a new “quick start” option that allows authors to test the service without initially entering all their vendor information. Authors can also securely and swiftly invite their network of friends and editors to review and comment on any NOOK Press project. Pricing remains unchanged: ebooks can be priced between $0.99 and $199.99, with royalties up to 65% (compared to Kindle’s 70%). The platform is currently only available to authors in the U.S.
